Readability Some firms have several partners, and fitting all of the names on the bill can be frustrating or intimidating. Look for icons that represent your brand and can serve as a stand alone legal logo.
Present your case Think about what sets you apart from other legal competition. Are you a professional firm with high profile clients? Think sleek, modern icons and black and white. Do you practice family law? A deep blue or gold can convey comfort and professionalism.