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Nobody Cares About Your Awesome Product

And the remarkable thing is, nobody cares about your awesome product. That’s good. It will make you a way better entrepreneur. Here’s how. You’re only human. You pour your...

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Wife, Mom, Bootstrapper: One Woman’s Journey To Success

Women entrepreneurs used to be a rarity, but in 2014, that’s a thing of the past. From 1997-2014, almost 600 women-owned businesses opened, on average, each day. In the last year alone, that number has jumped to 1,288*! Together, these female-owned firms employ nearly 7.9 million people and generate billions in sales.

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Launch

Quick launch for the fastest running back!

Missy Bourque of Austin TX is the star running back for...

3 Reasons Why Brand Trust is Important

Branding is one of the most misunderstood parts of running a business. Most small business owners I talk with believe that branding is simply their logo, or their company’s name. It’s true that identifying marks are a major part of your brand, but branding goes much deeper. Your brand is also your company’s reputation.

That’s why it is crucial to create goodwill and trust in your brand. Consider:

She turned her wedding into a business startup!

How do you get the idea for your new business? Often it’s the way entrepreneur Tina Hoang-To did: by having a personal experience and saying to yourself, “This is ridiculous. There’s got to be a better way!”

Take These Three Steps to Grow Your Brand Right Now!

Starting a new business? Been in business awhile, but it’s not where you want it to be?  Maybe you need more brand recognition — getting people comfortable with the idea of doing business with you. That’s what can spark your growth.  So if you’re ready to take your business to the next level, try these three easy tips.

Ensure your brand gets the attention it deserves!

3 Ways Video Marketing is Changing the Small Business Game

3 Ways Video Marketing is Changing the Small Business Game

It’s True: Video Marketing is Changing the Small Business Game

Each day, 100 million people watch at least one video

8 quick steps to boost your business!

Follow these quick steps to boost your business:

    1. Get listed on local search directories such as Local.com and Google+ Local. Your business is probably already listed; you just need to “claim” your listing (it’s free) and make sure you provide as much information as you can.
    2. Get listed on ratings and review sites such as Yelp. While you may think of Yelp as for restaurants, it’s also frequently used by customers patronizing retailers, so make sure you have a presence there and that you monitor your reviews so you can address any problems.

    About the blog

    Logo design tips and branding ideas for startup businesses from the experts at Logogarden.com

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